Instagram · 1 Aug 2026
View the original on instagram.comTopicIdentity based habit challenge
Identity based habit challenge
By Rose Genele | Private AND Seen · Instagram
Source: https://www.instagram.com/reel/DbbohDXx-_2/?igsh=ZTRoaHU0aWVydWhl
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Summary
The creator is starting a 30 day experiment where she makes every decision in her life by asking "what would the multi-millionaire version of me do?" It's framed as an identity shift rather than a manifestation gimmick, built on the idea that behavior change comes before goal achievement, not after.
Core ideas
- The core mechanic: Every choice, meals, spending, pricing, how she spends a normal Thursday, gets filtered through one question: what would she (the future wealthy version of herself) do?
- Identity over bank account: The experiment targets the identity of a multi-millionaire, not the money itself. The claim is that acting like the person comes first.
- Four life areas: The 30 days cover money and work, body and health, who gets access to her time and attention, and her mind and identity.
- Atomic Habits framing: She leans on James Clear's idea that you become someone through repeated action, not by chasing a goal. Each decision is described as a vote for the person you're becoming.
- Anti-manifestation caveat: She's careful to separate this from pure vision board thinking, while still admitting she's manifesting. The distinction she draws is that vision without matching behavior doesn't work.
- Research claim: She cites a finding that fantasizing about a desired life actually makes people less likely to achieve it, using this to justify pairing vision with action.
- Program structure: The challenge starts on a Saturday, is free, and people who signed up already got an email with prep instructions.
Quotes
“In two days, I'm handing over every single decision in my life to a woman that doesn't exist yet.”
“You don't become somebody by chasing a goal. You become them by acting like them.”
“Every decision is a vote for who you're turning into.”
“Did you know just fantasizing about the life that you want makes you less likely to get it?”
“If the multi-millionaire version of you is real, they'd already be in.”
Resources
Links to the tools, products, repos or reading this entry mentions. Found by a web search of what the entry names, so you can go and use them.
- Atomic Habits by James Clear
jamesclear.com
The book behind the 'vote for who you're becoming' framing she leans on for the challenge.
- Identity-Based Habits (James Clear)
jamesclear.com
Clear's concept that behavior comes from identity first, which is the core mechanic of her 30 day experiment.
- Oettingen and Mayer, positive fantasies research
pubmed.ncbi.nlm.nih.gov
The study she cites: fantasizing about a desired future predicts less effort and lower odds of achieving it.
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