Identity based habit challenge

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Summary

The creator is starting a 30 day experiment where she makes every decision in her life by asking "what would the multi-millionaire version of me do?" It's framed as an identity shift rather than a manifestation gimmick, built on the idea that behavior change comes before goal achievement, not after.

Core ideas

The core mechanic: Every choice, meals, spending, pricing, how she spends a normal Thursday, gets filtered through one question: what would she (the future wealthy version of herself) do?
Identity over bank account: The experiment targets the identity of a multi-millionaire, not the money itself. The claim is that acting like the person comes first.
Four life areas: The 30 days cover money and work, body and health, who gets access to her time and attention, and her mind and identity.
Atomic Habits framing: She leans on James Clear's idea that you become someone through repeated action, not by chasing a goal. Each decision is described as a vote for the person you're becoming.
Anti-manifestation caveat: She's careful to separate this from pure vision board thinking, while still admitting she's manifesting. The distinction she draws is that vision without matching behavior doesn't work.
Research claim: She cites a finding that fantasizing about a desired life actually makes people less likely to achieve it, using this to justify pairing vision with action.
Program structure: The challenge starts on a Saturday, is free, and people who signed up already got an email with prep instructions.

Quotes

In two days, I'm handing over every single decision in my life to a woman that doesn't exist yet.

You don't become somebody by chasing a goal. You become them by acting like them.

Every decision is a vote for who you're turning into.

Did you know just fantasizing about the life that you want makes you less likely to get it?

If the multi-millionaire version of you is real, they'd already be in.

Resources

Links to the tools, products, repos or reading this entry mentions. Found by a web search of what the entry names, so you can go and use them.

Atomic Habits by James Clear
jamesclear.com
The book behind the 'vote for who you're becoming' framing she leans on for the challenge.
Identity-Based Habits (James Clear)
jamesclear.com
Clear's concept that behavior comes from identity first, which is the core mechanic of her 30 day experiment.
Oettingen and Mayer, positive fantasies research
pubmed.ncbi.nlm.nih.gov
The study she cites: fantasizing about a desired future predicts less effort and lower odds of achieving it.

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